📝 Alix raises $20M

Liam Gill
July 25, 2025

News of the Day

Forbes Midas List investor Auren Kolodny, known for backing Chime early, has led a $20 million Series A round in Alix, a startup using AI to automate estate settlement. Founded by Alexandra Mysoor after personally navigating the gruelling 900-hour process of settling a friend’s estate, Alix handles tasks like document processing, form completion, and bank communication. With trillions set to transfer to younger generations in the coming decades, Kolodny sees Alix as a much-needed tool for democratizing a process long reserved for the wealthy. Charging roughly 1% of the estate value (or $9,000–$12,000 for estates under $1 million), Alix aims to simplify a painful, bureaucratic process during life’s most difficult moments.

This startup went viral for delivering custom doormats to 100+ fast-growing companies. Spoiler: they generated $500k in pipeline from it and it only cost $6k. urns out they also help you get SOC 2 compliant in 15 hours, not months. It’s no surprise that the best AI companies like Lovable, Bland, Wispr Flow, and 100s more are choosing them for compliance. Get compliant in hours not months and unlock more deals. Book a demo here and use code ELITE1K for $1,000 off + free doormat when you get compliant (they are pretty cool). *

* This is sponsored content

You do not need secret sauce; you need speed.
Those who win aren't richer, or smarter than you, but they are faster than you. By the time you've thought about it, they've already run 3 laps. Speed wins.
— Codie Sanchez (@Codie_Sanchez)
2:25 PM • Jul 25, 2025

If you have tweets you want to submit to be featured here (from you or someone you like), reply to this email with a link!

Chart of the Day

Are you looking to grow your business? Here is how I can help:

📱Book a Strategy Call to get 1:1 feedback on your pitch, pitch deck and/or fundraising strategy. (If you need general startup advice, then reply to this email, and I’ll let you know if/how I can help.)

Onwards and Upwards,

Liam Gill