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Hey All,

Before jumping into today’s issue of Founders’ Daily Briefing, I’m very excited to announce that I’ve been working hard to launch a new referral program. It’s finally here.

Our new referral program will allow you to unlock nearly $2M in savings from 100+ vendors, including AWS, Microsoft, Airtable, Asana, Brex, Notion and many more, when you refer 3 people to this newsletter!

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News of the Day

Hertz recently announced plans to sell a significant portion of its electric vehicle (EV) fleet, indicating a strategic shift in its approach to EVs. This decision aligns with broader industry trends, as automakers have adjusted their EV strategies due to changing market demands. Despite initial commitments to EV expansion, companies like General Motors and Honda have scaled back joint EV development projects. Tesla has also reduced prices globally to boost demand. Hertz's move, which involves selling around 20,000 EVs and replacing them with internal combustion engine vehicles, is a response to the current market situation and aims to align supply with demand. This strategy shift also reflects financial considerations and the company's operational focus.

Tweet of the Day

If you have tweets you want to submit to be featured here (from you or someone you like), then reply to this email with a link to them!

Insight of the Day

Recent trends indicate that many internet users are trying to avoid advertisements. About 25% of people are now using ad-blockers on their browsers. Consequently, marketers are exploring alternative strategies like branded content, which focuses more on providing value and engaging consumers through informative and relevant content rather than direct product promotion. Studies reveal that a majority of consumers prefer learning about products through such content-rich experiences, responding positively to brands that offer expertise and valuable information.

Need marketing assets? Like Yesterday?

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• Graphic design, websites, ad copy–it’s all on-brand and on-time

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Are you looking to grow your business? Here is how I can help:

📢 Promote your startup to 2,000+ VCs including investors from a16z, YC, Techstars, Rarebreed, Sequoia and more.

📱 Book a Strategy Call to get 1:1 feedback on your pitch, pitch deck and/or fundraising strategy. (If you need general startup advice, then reply to this email, and I’ll let you know if/how I can help.)

📺 Access FundraiseOS, the ultimate fundraising course with video lessons and practical worksheets helping with everything from deciding how much to raise to understanding a term sheet.

💸 Promote your product or service to 100,000+ entrepreneurs.

🌐 Connect with me on LinkedIn or X (formerly Twitter) to get access to new content about startups, fundraising, venture capital, and more every day.

Liam’s Exclusive Partner Discounts:

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Onwards and Upwards,

Liam Gill