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Nike and Tiger Woods End Partnership
Liam Gill
January 11, 2024
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Story of the Day
Tiger Woods and Nike's groundbreaking partnership, initiated in 1996 with a deal reportedly worth $40 million, has significantly influenced the sports marketing landscape. This alliance catapulted Woods to stardom and solidified Nike's presence in the golf industry, evolving into a multi-million dollar venture. Despite challenges, Woods' continued success led to lucrative renewals with Nike, including a substantial $100 million deal in 2001. On January 8th, 2024, this impactful and financially beneficial collaboration ended, marking the closure of a transformative era in sports endorsements.
Tweet of the Day
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Ever walked into a room and felt invisible?
Not anymore.
Next time you're pitching, use these 4 game-changing tactics to not just own the room but make everyone hang onto your every word:
1️⃣ Tell a Joke
Think back to the last time you were out with your friends. No matter the… twitter.com/i/web/status/1…
— Liam Gill (@LawyerLiam)
2:48 PM • Jan 10, 2024
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Insight of the Day
The three largest declines in spending for households in December were:
Electronics
Building supplies
Furniture
This indicates that there is still a likely downturn in the tech and housing markets to come in 2024.
CES has seen a few new devices released; would you carry a second AI device in addition to your smartphone on a daily basis? |
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Onwards and Upwards,
